Idealo: Most-used fields#
The table below gives information about most-used fields that you can import from Idealo. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
Category Dimension
The hierarchical product category path on idealo at the time of the click, with levels separated by ' > '.
Click Type Dimension
The specific type of interaction that generated the click, such as 'offer' for clicks on product catalog offers or 'offer LPI' for low price inventory offers.
Clicks Metric
The total number of clicks recorded for the product on a specific day.
Cpc Metric
The cost per click charged for an offer.
Customer-IP Dimension
The customer's IP address, hashed for privacy reasons. Raw IP addresses are not exposed.
Date Dimension
Represents the date or timestamp of a click event in Berlin local time. In detailed click reports, it includes the timestamp in ISO 8601 format, while daily click reports provide the date in ISO 8601 format.
Date/Time Dimension
The timestamp of the click event in Berlin local time (Europe/Berlin), providing a precise date and time.
EANs Dimension
A list of Global Trade Item Numbers (GTINs) or European Article Numbers (EANs) associated with a product offer. These numbers uniquely identify products.
Link Dimension
The destination URL recorded for the click, leading to the shop's offer page.
Product Dimension
The full product name, including the brand, as it was listed on idealo at the time of the click.
Shop ID Dimension
A unique identifier for the idealo shop associated with the report data.
Site/Partner Dimension
The name of the site or partner where the click originated, such as idealo.de or another partner platform.
Sku Dimension
The shop's Stock Keeping Unit (SKU) for the offer.
idealo Product ID Dimension
The stable identifier assigned by idealo to the product.