Idealo: Most-used fields#
The table below gives information about most-used fields that you can import from Idealo. Other fields might also be available in Adverity.
The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.
API name |
Adverity UI name |
Description |
Use in Adverity |
|---|---|---|---|
Category |
Category |
The hierarchical product category path on idealo at the time of the click, with levels separated by ‘ > ‘. |
dimension |
Click Type |
Click Type |
The specific type of interaction that generated the click, such as ‘offer’ for clicks on product catalog offers or ‘offer LPI’ for low price inventory offers. |
dimension |
Clicks |
Clicks |
The total number of clicks recorded for the product on a specific day. |
metric |
Costs |
Costs |
This field is deprecated. Cost information should be obtained from the detailed click report version 2 using the ‘Cpc’ field. |
dimension |
Cpc |
Cpc |
The cost per click charged for an offer. |
dimension |
Customer-IP |
Customer-IP |
The customer’s IP address, hashed for privacy reasons. Raw IP addresses are not exposed. |
dimension |
Date |
Date |
Represents the date or timestamp of a click event in Berlin local time. In detailed click reports, it includes the timestamp in ISO 8601 format, while daily click reports provide the date in ISO 8601 format. |
dimension |
Date/Time |
Date/Time |
The timestamp of the click event in Berlin local time (Europe/Berlin), providing a precise date and time. |
dimension |
Link |
Link |
The destination URL recorded for the click, leading to the shop’s offer page. |
dimension |
Product |
Product |
The full product name, including the brand, as it was listed on idealo at the time of the click. |
dimension |
Shop ID |
Shop ID |
A unique identifier for the idealo shop associated with the report data. |
metric |
Site |
Site |
This field represents the unique identifier for a merchant’s shop or presence on the Idealo platform, used to retrieve data specific to that particular site. |
dimension |
Site/Partner |
Site/Partner |
The name of the site or partner where the click originated, such as idealo.de or another partner platform. |
dimension |
Sku |
Sku |
The shop’s Stock Keeping Unit (SKU) for the offer. |
dimension |
idealo Product ID |
idealo Product ID |
The stable identifier assigned by idealo to the product. |
metric |