LiftOff: Most-used fields

The table below gives information about most-used fields that you can import from LiftOff. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Use in Adverity
app_id	app_id	dimension
app_name	app_name	dimension
app_store_id	app_store_id	dimension
bundle_id	bundle_id	dimension
campaign_id	campaign_id	dimension
campaign_name	campaign_name	dimension
campaign_type	campaign_type	dimension
clicks	clicks	metric
cpa	cpa	metric
cpc	cpc	metric
cpi	cpi	metric
cpm	cpm	metric
ctr	ctr	metric
date	date	dimension
impressions	impressions	metric
installs	installs	metric
max_os_version	max_os_version	dimension
min_os_version	min_os_version	dimension
optimization_event_id	optimization_event_id	dimension
optimization_event_name	optimization_event_name	dimension
platform	platform	dimension
spend	spend	metric
title	title	dimension
tracker_type	tracker_type	dimension