SpringServe: Most-used fields

SpringServe: Most-used fields#

The table below gives information about most-used fields that you can import from SpringServe. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

FieldAdverity UI nameType
blocked_requests Metric

The number of ad requests that were blocked.

clicks Metric

The total number of clicks on the ad.

cost Metric

The total cost associated with the campaign or ad delivery.

date Dimension

The date of the report data.

errors Metric

The total number of errors encountered during ad serving.

opportunities Metric

The total number of opportunities available for ad impressions.

revenue Metric

The total revenue generated from ad delivery.

router_total_requests Metric

The total number of requests processed by a router.

supply_partner_id Metric

Unique identifier for the supply-side partner or publisher.

supply_partner_name Dimension

The name of the supply-side partner or publisher.

supply_router_id Metric

Unique identifier for the supply router.

supply_router_name Dimension

The name of the supply router.

supply_tag_id Metric

Unique identifier for the specific supply tag used.

supply_tag_name Dimension

The name of the supply tag.

supply_type Dimension

The type of supply for the ad inventory (e.g., Syndicated, Third-Party).

total_cost Metric

The aggregate cost across all tracked items.

total_impressions Metric

The aggregate number of impressions across all tracked items.

total_requests Metric

The aggregate number of ad requests across all tracked items.

usable_requests Metric

The number of ad requests that were deemed usable.