TikTok GMV Max: Most-used fields

The table below gives information about most-used fields that you can import from TikTok GMV Max. Other fields might also be available in Adverity.

The fields that you can fetch in Adverity are updated regularly to reflect updates to data source APIs.

API name	Adverity UI name	Description	Use in Adverity
campaign_id	campaign_id	Unique identifier for the TikTok GMV Max campaign.	dimension
campaign_name	campaign_name	Name of the TikTok GMV Max campaign.	dimension
cost	cost	Total cost incurred for the campaign.	metric
date	date	This field represents the reporting date for the collected GMV Max campaign data, indicating when the performance metrics were recorded or are relevant.	dimension
gross_revenue	gross_revenue	Total gross revenue generated by the campaign.	metric
operation_status	operation_status	This field indicates the current operational status of the GMV Max campaign, such as whether it is active, paused, or ended.	dimension
orders	orders	Number of orders attributed to the campaign.	metric
stat_time_day	stat_time_day	This field represents the specific date for which the GMV Max campaign performance statistics are reported. It serves as a dimension for analyzing daily performance.	dimension